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Vecta on Accelerating
Sales in a Market
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Investing in a new
market involves significant risk:
- Will the market
opportunity be big enough and develop fast enough
to offset the investment cost and time?
- How much different
must the entry strategy be compared to that used
successfully in the home market?
- Are there likely to
be avoidable pitfalls on the way?
- Is there another
market that offers a better return faster or at
lower risk?
Just some of the
questions that we can explore with you when you are
considering expanding your business internationally
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Strategy
for Export Sales |
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We advise on seven key
business development stages:
- strategising -
where, when and how and with what to compete
- hunting -
identifying the hunting grounds and tactics,
sector by sector, country by country, region by
region
- attracting -
getting the attention of qualified prospects,
especially evangelists
- engaging -
beginning the relationship, especially with
evangelists
- monitoring -
keeping an eye on progress, flagging when to
intensify and when to relax contact
- nurturing -
broadening and deepening the sales activity,
beyond the evangelists and early adopters
- converting -
finalising the deals
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More
on the seven stages and how we can help |
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Our approach is based
on several steps, each optional and customisable to your
situation:
- an initial free and
confidential face-to-face, email or phone
discussion of your ambition for the UK / EU
market and informal feedback
- a modest-cost
fixed-price review of your draft business plan
including initial comments on the strategy,
market opportunity, key risks, necessary
resources, business and technology networks and
partnerships, likely locations, etc
- time-based support
to develop the plan to mitigate risks, reduce
timescales and increase chances of success
- ad-hoc or interim
representative support in UK as you take
practical steps in the UK market and beyond
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V5EI:
More on Vecta's Export-Invest services |
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Our
Strategy Experts Network is dedicated to exploring the
key issues related to developments in business strategy.
This involves projecting the evolution of market areas
and approaches, identifying strategic business needs and
understanding revenue models and valuations.
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Ask
us about how we can help you expand internationally: Frank.Morris@vecta5.com |
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Vecta Consulting Limited, Mulberry House,
2 The Spinney,
Cottenham, CAMBRIDGE, CB24 8RN
Tel:
+44 (0) 1954 250222, Fax:
+44 (0) 1954 252333
ⰰ1-2014 Vecta Consulting Limited
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Vecta5
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